Home Finance EUROPE’S FINANCIAL INSTITUTIONS EMBRACE OPEN BANKING PAYMENTS, BUT WORK NEEDED TO BOOST INFRASTRUCTURE AND AWARENESS
Our website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

EUROPE’S FINANCIAL INSTITUTIONS EMBRACE OPEN BANKING PAYMENTS, BUT WORK NEEDED TO BOOST INFRASTRUCTURE AND AWARENESS

by uma
139 views
gawdo

 

  • Security, speed and cost cited as top merchant benefits of payment initiation services (PIS), according to new research from Tink
  • But barriers to adoption persist — with institutions citing payments infrastructure, consumer awareness and user experience as biggest challenges
  • Tink welcomes the expected roll-out of European-wide instant payment rails, but calls on the Commission to ensure that access will be free for consumers

Stockholm, London, 31 May 2022: Financial institutions across Europe are betting big on open banking payments, according to new research from Europe’s leading open banking platform Tink, citing tangible benefits for merchants and their end users. 

When asked to reflect on the most important benefits for merchants, three quarters of financial executives (74%) ranked increased payment security and fraud mitigation as key benefits of open banking payments. While the ability to deliver instant transfers (70%) and the potential to reduce costs for merchants (67%) are also seen as important advantages. 

This enthusiasm builds on positive sentiment from 2021 — when Tink’s research showed that 72% of executives considered payments as the most important area of open banking to invest in

This year, the survey of 380 financial services executives across 12 European markets also reveals the specific use cases executives believe are best suited to open banking payment initiation services (PIS), focusing on processes that are often inconvenient, frustrating, and time consuming for the user.

Ranking of use cases PIS are best suited to:

  1. Peer-to-peer (P2P) transfers 
  2. Invoice/bill payments 
  3. Fund transfers for investments and savings 
  4. Online commerce payments 

Barriers to adoption remain 

However, the research highlights that there is still work to be done to ensure open banking payments realise their true potential. A lack of consumer awareness is cited as a major barrier, with 75% of respondents believing consumer awareness is critical for the adoption of open banking payments.

Another concern for executives is the current limited adoption of instant payment rails across Europe to enable real-time payments, which topped the poll of major barriers to the take-up of PIS. 

Tom Pope, Head of Payments and Platforms at Tink, said: “Open banking has the potential to transform the payments industry. In certain markets we are already reaching a tipping point of user adoption, where financial institutions are embracing the opportunity and investing in a range of use cases. As a result, PIS volumes are growing rapidly.

“But there is still some way to go to remove barriers to mass-market adoption. That’s why we welcome the European Commission’s proposal to mandate the adoption of instant payment rails and call on them to ensure that access to these rails is free for consumers. This move will ensure we have the infrastructure in place to continue to innovate whilst encouraging consumer uptake of open banking payments.

“Our research also shows the need for a solid foundation of consumer trust and awareness to allow PIS to reach its full potential. As an industry, we need to work together to create a common language around PIS so consumers can easily understand the service and its benefits.”

Partnerships for innovation 

Unlocking the potential of open banking payments will require increased focus and investment from financial institutions over the coming months and years. 

Fintechs have a vital role to play here — helping financial institutions enhance user experience, pioneer new use cases, and establish business models that allow all stakeholders to generate value from PIS.

Tom Pope, Head of Payments and Platforms at Tink, continues: “Forging strategic partnerships with fintechs can help financial institutions innovate around APIs to remove friction and improve the end user experience. This is essential to driving mass-market consumer adoption of open banking payments over the next few years.”

To download the full report, go to: tink.com/blog/open-banking/report-future-of-payments-open

 

www.gawdo.com

You may also like